How Live Life Coach Finds The Right People and Shows Up Online

Live Life Coach

A Case Study

Live Life Coach’s intent is to expand reach in finding the right people and showing up online in the right places. The content and effort was already there, the social media and digital presence needed realignment.

Audit and Analytics

Realign keywords and content (across website, google, social platforms)

I audited existing language and discussed with Suzi core themes to keep and ensure every platform speaks the same language and attracts the audience we wanted.

Then I updated headings, hashtags, copywriting for descriptions to align messaging across platforms.

Updates to Stay Relevant

We want to stay active and constantly improve visibility, accuracy, and search presence.

Search Engine Optimization

Integrated relevant keywords into website copy, blog content, and metadata

Google My Business Page Settings

Website

Create and Maintain a Branded “Look.”

We built recognition and consistency across platforms by developing visual templates that are easily defined by brand colors and typography.

Refresh and Consistently Post and Engage with All Social Media and Digital Platforms

To nurture a connection and maintain an active presence we decided to routinely post on

Stories

Comments (Engagement)

Website Home Page (refined calls-to-action)

Blogs

Built links into blogs to expand website navigation

Google My Business Updates

Takeaways:

Update brand presence to reflect trust, transformation and personal connection.